About a week ago, I had the opportunity to meet with Raul Rego and Alejandro Silva, Senior Marketing Manager and Product Marketing Manager for Samsung Latin America, Miami. They were visiting Jamaica for the launch of a new portfolio of smartphones, most notably their new tablet device, the Samsung Galaxy Tab. It was a great meeting and a lot of questions got thrown around.

Naturally i had to bring up the iPad, i asked how they were positioning themselves to take on a device that dominated the market. Their answer was as expected– the size of the device, It’s not too big, not too small; the Tab has a 7 inch screen while the iPad boasts a 9 inch screen, making the latter a hassle to carry around.

There were many questions, most standard, but, the elephant in the room was of course the price, in a market like Jamaica one would wonder how well they’re expecting the Tab to do. I didn’t get a definite answer on it, other than prices are determined by the carriers. A quick check on Digicel’s website shows the Tab going for JMD $67, 950, i’m anxious to see how well it will do. Exciting months ahead!

[nggallery id=3]

Press Release:

Samsung Electronics, a company committed to harnessing
the power of the digital revolution to create ground-breaking products and services that take
consumers and businesses beyond imagination, presents the most intelligent gift giving option this
Valentine’s Day. With its new portfolio of smartphones, composed of mobile phones that integrate
the most advanced multimedia resources, the Company revolutionizes access to information and
communications and places it in the hands of consumers.

With operating systems like Android and Bada (Bada is a mobile phone operating system created
by Samsung), this powerful line of smartphones hold the promise of revolutionizing how consumers
communicate and enjoy content in the palm of their hands. Its newest portfolio includes the
groundbreaking Galaxy S, Galaxy Tab, Wave 525 and Beat Mix C3300.

“At Samsung, we focus on the needs of our consumers and are committed to introducing to the
market advanced smartphone devices that meet the demands of today’s consumer. We help our
clients stay connected to family and friends, while having access to information and content they
crave in an attractive handheld form factor,” said Ernesto Piedra, Director of Sales for Samsung
Electronics Latin America.